02. March 2022
Two accolades for D-Neo by Duravit from the German Design Award
Interview with designer Bertrand Lejoly
Bertrand Lejoly answers four questions about this overwhelming success. Having worked as senior designer for Matteo Thun and head of Vincent van Duysen’s design department for many years, he opened his own design studio in 2018.
1. Mr. Lejoly, you are the holder of two certificates from the German Design Award 2022 for outstanding design - with an award as “winner” for the D-Neo faucets along with a “special mention” for the series as a whole. How does that feel?
The prizes are of course a huge honor for me. The German Design Award is one of our industry’s most important accolades. It’s not just recognition of the work we’ve already done, but even more so it’s an enormous motivation for me for the future.
2. Design prizes are one thing, economic success and sales figures are something else. D-Neo has become an international bestseller within the Duravit range. Did you expect that a year ago?
I have in fact received an overwhelming response to the collection from all sides. That makes me very proud. It’s really important to me to express a huge thank you and pass on my compliments to the Duravit team. Their great passion and drive have enabled the original idea to be realized as a successful series. This experience has really impressed me.
3. What does this success mean for you personally and your young design studio, for instance in terms of your profile?
We’re currently working on exciting new orders in the fields of furniture, outdoor, lighting, and tableware. The launch and success with the wide-ranging publicity around D-Neo have really helped draw attention to our design studio. That spurs us on and gives us an even greater impetus for the future.
4. How can we envisage the design process in general terms? What are the key stages from the briefing through to finished series?
What’s really important for me is that both sides understand each other from the outset. That the client clearly identifies and communicates what they need and that the designer understands this briefing accordingly so they can interpret it for optimum results. Such collaborations usually last several years with many stages and key decisions, so the chemistry simply has to be right.